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PETA’s Latest Tactic: $1 Million for Fake Meat

People for the Ethical Treatment of Animals wants to pay a million dollars for fake meat - even if it has caused a "near civil war" within the organization. The organization said it would announce plans on Monday for a $1 million prize to the "first person to come up with a method to produce commercially viable quantities of in vitro meat at competitive prices by 2012."

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