http://www.newscloud.com/section/newyorktimes Wed, 03 Dec 2008 19:20:06 +0100 FeedCreator 1.7.2 en-us http://www.newscloud.com/read/How_Environmental_Activist_Van_Jones_Book_Made_the_NYT_Bestseller_List It's like Digg in the real world: Using a Web-based, viral marketing strategy, Jones and Green For All, an environmental organization he recently founded, worked to get the word out about his book far and wide. The result was a place -- number 12 to be exact -- on the New York Times best sellers list in the book's first week.

]]> http://www.newscloud.com/read/Rupert_Murdoch_s_Newspaper_War_WSJ_vs_NYT When readers open their newspapers Monday morning, they will discover a Wall Street Journal fashioned to the tastes of the man who revolutionized media markets from Australia to North America. With its increased focus on politics, international news, culture and sports, Murdoch's reconceived Journal represents nothing short of a formal declaration of war on that most venerable of journalistic institutions, The New York Times.

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